Copywriter
Ceruzzi Concepts is seeking a passionate marketing team member to join us in our mission to sell the best high-quality adult novelty products.
The marketing team works together to deliver the right message to the right audience through the right channel at the right time to moves our guests through the customer journey. The copywriterplays a critical role in delivering those messages through paid and owned media channels. This role will need to have strong creative copy writing skills and a proven ability to influence based on written communications. A passion for understanding our customer and what messages drive them to engage is critical.
Day to day, this position will develop copy across advertising channels and partner with internal teams to deliver timely content. Additionally, this position will develop internal communications as needed.
This is a full-time position with Ceruzzi Concepts in Tucker, Georgia, and will report to the Director of Marketing.
Copywriter Roles & Responsibilities
- Support execution of marketing campaigns by developing short and long-format copy for digital and traditional advertising channels including display, social media, scripts and blogs
- Must have experience with product description and product launch copy, with desired qualifications in instructional copy writing
- Proactively develop copy that can be tested to obtain actionable insights from the consumer on what resonates and can be applied across other channels
- Works to understand consumer behavior and engagement patterns with brand messaging
- Analyze the success of past campaigns and use data to make recommendations; for advertising performance monitoring and collaborating with agency partners
- Work with marketing to implement message testing then optimize and amplify across multiple channels
- Support internal communications efforts by creating content for email newsletters and other materials
- Ability to write creative copy on quick deadlines
- Ability to build effective working relationships with internal and external teams
- Other duties as assigned
Required Skills, Knowledge, and Abilities:
- Media or Agency experience preferred
- SEO experience a plus
- Experience in creative writing for advertising channels a plus
- Strong organization and communications skills
- Ability to set and manage timelines and work on deadline
- Proficiency with Microsoft Office Suite, Google docs
- Open to travel and relocation (as part of potential career advancement)
- Interested candidates will supply samples of writing work for multiple channels, covering product descriptions and specs, to marketing copy and supporting social and blogs posts
Education and Experience:
- 4-year undergraduate college degree in communications, marketing, advertising, or PR
- 2-4 years of experience in copy development and brand editorial
- Starting annual salary range: $42,000-$65,000
- Hours of operation are 10am-7pm Monday-Thursday; Friday 10am-6pm
- We located in Tucker, Georgia
- Company Benefits and perks:
- Health insurance
- Dental insurance
- Vision insurance
- Flexible Spending Account (FSA)
- 401k plan (CCI currently matches3% of employee contribution)
- Safe Harbor plan (CCI provides 3% funding, not employee contribution necessary)
- Vacation time (10 days of vacation after 90 days of employment)
- Paid Day off for Birthday
- Lunch of choice for job anniversary
About Us:
- Ceruzzi Concepts is an e-commerce company the specializes in selling high-quality adult novelty products to the gay kink community since 2001.
Junior Photographer
Ceruzzi Concepts is seeking a skilled photographer join us in our mission to provide the best high-quality adult novelty products.
Ceruzzi Concepts builds an engaging and inclusive online shopping experience through photography, video and graphic design enabling our customers to make more informed purchasing decisions. Our graphics team has a focus on graphic design, product photography, photo retouching, and video production. We are continually innovating and setting new industry standards for showcasing the best products within the adult novelty marketplace.
Ceruzzi Concepts is at the forefront of innovating on behalf of our customers, and continually push the boundaries of traditional e-commerce photography and videography. Ceruzzi Concepts is looking for an organized, detail-oriented and enthusiastic junior photographer to join our team.
Day to day, this position will provide assistance with photography and visual media departments through hands-on experience with pre-production planning, studio and on-location production, post-production tasks and graphic designs.
This is a full-time position with Ceruzzi Concepts is in Tucker, Georgia, and reports to the Sr. Photographer and Director of Marketing.
Junior Photographer Roles & Responsibilities
- Execute high-quality digital photography for multiple categories of product in a few different e-commerce styles
- Maintaining consistent high standards for accuracy, aesthetics and productivity through image capture and editing
- Assist with primary shooting and do secondary shooting on photo and video projects
- Equipment care and maintenance, including pick-up, drop off and set up
- Set up and maintain lighting based on directives from the Sr. Photographer
- Support pre-production, production, and post workflows including location scouting, asset organization, and general assistance
- Partner with Art Directors, Photographers, Videographers, and Producers to support daily shooting needs
- Operate digital photography equipment, including computers, cameras, and studio lighting
- Use Adobe Lightroom, Photoshop, Capture One, and Final Cut along other software to add and edit critical image metadata
- Work in studio or travel to on-location shoots to assist in production, lighting, and staging
- Other duties as assigned
Required Skills, Knowledge, and Abilities
- Proficiency in Lightroom, Photoshop, Capture One and Final Cut
- Proficiency with Mac OS, PC, Canon, and Nikon Cameras.
- Knowledge of natural and strobe lighting.
- Familiar with tethered shooting into Lightroom or similar program(s).
- Must be familiar with professional photography grade equipment i.e. Full Frame DLSR Camera
- Duties require good judgment, initiative, and the ability to deal with last-minute changes or critical issues. Ability to work flexible hours to correspond with fluctuating work demands.
- Demonstrated ability to handle multiple projects and details simultaneously.
- Requires good time management and organizational abilities.
- Requires self-direction, tact, diplomacy, and a clear, courteous, and professional manner when dealing with team members and clients.
- Strong knowledge of Microsoft Office Products.
- Strong verbal and written communication abilities.
- Enjoys working with people and participating in a team environment.
- Ability to lift and move objects up to 50 lbs.
- Ability to periodically travel domestically.
- Knowledgeable and proficient with the latest technology
- Creative Training from an accredited school with an emphasis on still photography and/or 2+ year’s experience with the production and execution of product and apparel photography in a studio setting under constant lighting.
- High level experience editing in Photoshop, Final Cut and Mac OS software.
- Prior photography experience is a must; Commercial Photography preferred.
- Serious candidates will supply a portfolio of photographic capabilities and work highlighting product and apparel imagery in a sterile and themed environment.
- Hours of operation are 10am-6pm Monday-Friday
- We located in Tucker, Georgia
- Company Benefits and perks:
-Health insurance
-Dental insurance
-Vision insurance
-Flexible Spending Account (FSA)
-401k plan (CCI currently matches3% of employee contribution)
-Safe Harbor plan (CCI provides 3% funding, not employee contribution necessary)
-Vacation time (10 days of vacation after 90 days of employment)
-Paid Day off for Birthday
-Lunch of choice for job anniversary
About Us
- Ceruzzi Concepts is an e-commerce company the specializes in selling high-quality adult novelty products to the gay kink community since 2001.
Director of Marketing
Join the success of our gay kink brand, recognized as the leader of innovation and design worldwide since 2001.
Fort Troff is a powerhouse e-commerce brand, that specializes in selling an arsenal of toys and apparel that are all designed and manufactured to our specifications.
We seek a visionary marketer who shares our passion for strong branding, great product design and quality.
The Marketing Director would be responsible for developing and implementing marketing strategies, as well as branding activity within our organization. You would develop various strategies with the objective of increasing brand awareness amongst the business’s target audience, and to help increase market share.
The Director of Marketing will maximize business performance and profitability by increasing brand engagement, enhancing brand awareness, determining our marketing targets, boosting customer value, increasing traffic, revenue growth.
This is a key role in the organization reporting to the CEO. You will work closely with the social media, Planning, Allocations and Operation Teams.
Essential Job Responsibilities
- Plan and execute strategies for increasing sales by:
- Identifying and engaging your targeting audience
- Strategically pricing and positioning product to effectively align with the company’s brand; and effectively increase the transaction price of product along with the overall market share
- Determining the best channels to reach target customers
- Creating programs to secure new customers and retain established customer base such as:
- Referral
- Customer Loyalty
- Cart Abandonment
- Email signup
- Post-Purchase
- Reviews
- Wishlist
- Text Messaging
- Customer Retention Cycle
- Developing promotional content/material
- Provide conversion strategies and techniques to turn prospective customer into pay customers
- Oversee the implementation and production of strategy; photoshoot planning, image and copy review, etc.
- Supervise website and merchandising of all company products
- Managing a content calendar for social media and monthly marketing campaign planning and growth.
- Oversee the day-to-day implementation of new merchandise for an on-time product launch
- Continually review sales and trends of the business and identify opportunities with a negative impact to the business.
- Manage and refine the company’s social media presence on all platforms
- Utilize data for marketing campaigns and create programs based on analysis of product sales.
- Understanding the customer journey and workflow with everything related to the company website and improving on the process
- Effectively forecast financials related to expenses and the return associated with new customers, sales, profits, etc.
- Identify new business opportunities and negotiating with partners to manage costs and ROI
Required Skills, Knowledge, and Abilities:
- Understanding of gay kink adult novelty products and merchandise
- Strong leadership profile and experience.
- Ability to plan, prepare and execute strategic business plans.
- Ability to collaborate effectively with all levels of management.
- A high degree of professionalism, tact, and diplomacy.
- Strong organizational and time management skills, with attention to detail.
- Highly organized with an ability to adapt to quickly changing priorities and initiatives.
- Demonstrated ability to predict and maximize trends.
Education and Experience:
- Bachelor’s Degree preferred and a minimum of 2 years as a DoM.
- Passion for our unique brand of gay adult toys.
General Company Information:
- Hours of operation are 10am-6pm Monday-Friday
- We located in Tucker, Georgia
- Company Benefits and perks:
- Health insurance
- Dental insurance
- Vision insurance
- Flexible Spending Account (FSA)
- 401k plan (CCI provides 3% funding, no employee contribution necessary)
- Vacation time (10 days of vacation after 90 days of employment)
- Paid Day off for Birthday
- Lunch of choice for job anniversary
Candidates interested in the positions listed please contact us at questions@forttroff.com